Category Archives for Instructors

How to Promote Yourself: How to target your audience most effectively?

Audience Insight tools help you gain valuable information how your target audience behaves on social media. They provide detail on everything you would need to know to tap into your target audience with

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How to encourage others to fall in love with fitness

The world has gone crazy for health and fitness. This is a great thing, and has led to a sharp incline in the amount of people buying healthy-eating cookbooks and gym memberships. If you are reading this,

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How to Promote Yourself: How to master post scheduling for your content?

Most effective times of day for posting:Post timing is crucial to achieving the greatest reach among your target audience. See below what the best times of day are for posting on different social media

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What makes a successful personal trainer?

While success might mean something different to everyone, there are times when it is easily quantified. In a work scenario, for example, success might be the number of clients you on board, it

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How to Promote Yourself: Creating the right creative: what content works?

Visual content is what drives social media, it’s the main purpose and attraction of the platforms. As there is so much visual content from the millions of users worldwide that are subscribed to these

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Essential reading for personal trainers who want to get ahead

As a personal training career becomes more popular, you must increase your profile to stay ahead of the competition (and there is always competition, however safe you feel). Since not all gym buffs are

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How to Promote Yourself: How to write the most effective promotional post

Add Media Posts have two components:- A caption or headline that draws peoples attention- Some engaging contentAnd it's important learn how to write both.​How to write an engaging caption:The key

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How to Master Marketing your Personal Training Brand

Add Media When you first take the jump into personal training it can feel like you have a mountain to climb. As you look around and see other personal trainers raking in clients, leaving you standing

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How to Promote Yourself: How to create an engaging bio?

Enter your text here...Although the focus of social media platforms focuses on visuals. You need for a relevant and engaging bio when trying to grow influence and build a reputation online.​What to Include:1.

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How to build a client base QUICKLY

The health and fitness industry is exploding and showing no signs of slowing down. In the last few years there has been a rapid upsurge in healthy eating and working out, leading to a boom in business

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How to Best Promote Yourself: Which is the most effective social media platform to use?

Enter your text here...We are currently spoilt for choice when it comes to using Social Media platforms.We have access to an array of options, all which deliver the same if not very similar services with

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What you need to do when releasing a summer workout program

The sun is finally out. It peeked out from behind the clouds for a moment, but now it’s bearing down on us with an intense heat.There are two moments in the year that cause a surge in people joining

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fitness retreat

Do You Want To Organise A Fitness Retreat?

A new trend in the fitness industry is to organise a retreat abroad. Some see it as an easy way to make a lot of money and travel for free. But do not underestimate how much work goes into executing a

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Top 15 Instagram Tools For Sports Instructors - Photo Editing Tools and Apps

Top 15 Instagram Tools for Sport Instructors

With over 500 million active monthly users, Instagram is a social media channel you should focus on especially if you’re current clients and target market is between 20 and 40 years old. Recent stats

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Top 4 Customer Service Tips Every Sports Instructor Must Employ

Top 4 Customer Service Tips Every Sports Instructor Must Employ

Customer Service is the interaction between you and any potential customer.Every time you go into a store and ask for help from an employee, they are giving your Customer Service. Think about how you are

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graphic design tools

Get The Best Graphic Design Tools For Your Business

If you need to develop a logo, create flyers or design a business card, then you need to do some graphic design. It can seem intimidating at first, but there are the best graphic design tools to help you

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Sports Instructors - Fitness Licenses For Parks in London

Sports Instructors – Fitness Training License And Fees For Parks

Many personal trainers and fitness professionals train their clients outdoors in local parks. They offer a variety of convenient locations, as well as a chance to be outside and reconnect with nature.

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Sports Instructor: Sole Trader or Limited Company?

At some point in your journey as an independent sports instructor, you’ll be standing at the Sole Trader or Limited Company crossroad. Sole Traders have few administrative requirements and can be

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3 Ways You Can Engage With Your Audience Offline - Sports Instructors

Sports Instructors – 3 Ways You Can Engage With Your Audience Offline

The internet has had an incredible transformative effect on how we live our lives. It has changed how people socialise, have fun, work and solve problems. It has changed how you do business. But there

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For Sports Instructors - Pitching Your Sport To Other Sports

Pitch Your Sport To Other Sports

It is often said that ‘variety is the spice of life’. Many athletes find that doing a range of different activities not only keeps them interested but improves performance and helps prevent injury.

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Revamping Reps and what does it mean for Fitness Professionals

Revamping REPs And What It Means For Fitness Professionals

The majority of UK personal trainers and fitness instructors are members of the Registry for Exercise Professionals (REPs). Started in 2002, REPS is meant to ensure that personal trainer and fitness instructors

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Sports Instructors - How To Feature Your Clients Stories In Your Content Strategy

How To Feature Client Stories In Your Content Strategy

On this blog, we have so far published several articles on how to establish your digital profile, create your brand and manage your social media channels. We’ve also discussed where you can start with

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Sports Instructors - Top 3 Copywriting Tips

Top 3 Copywriting Tips for Sports Instructors with Content Checklist

OK so you’re up and running, social media ready. But before pressing send and bombarding your audience with tips, teasers and tweets, there are a few things you should check. The first is to consider

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How To Get Testimonials for your Sports Instructor Business

How To Get Testimonials for Your Sports Instructor Business

Following on from our recent article about the value of testimonials and reviews for sports instructors, today we’ll have a look at different ways you can ask for a testimonial. However, before we dive

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Accounting for Sports Instructors

Balancing the books: accounting for sports instructors

Before we jump straight into accounting for sports instructors: Do you remember how it felt to earn your first money? Remember the thrill of someone paying you for your hard-earned skills? And remember,

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Marketing for Sports Instructors - Creating A Persona

Sports Instructors – Who is your target client? 

It goes without saying that when it comes to finding a new client, the person most likely to buy from you will be a perfect fit for what you do. The question is: how do you find that person? One of the

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Social Media Conversations for Sports Instructors .001

The Importance of Social Media Conversations

The days of getting huge audiences on the most popular social media channels have gone. Yet done right, social media still offers independent sports businesses an effective way to reach more people and

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how to use social media

Learn From Other Instructors Social Media Mistakes

Sports Instructors don’t appear to know How to Use Social Media or the Internet to it’s fullest potential.In February 2017, we surveyed the online profiles of 149 sports instructors. We reviewed Instructors

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The Value of Testimonials and Reviews for Sports Instructors

The Value of Testimonials for Sports Instructors

Nothing is more powerful for an independent sports business than word of mouth. So having clients tell potential customers about what you do is hugely valuable. In addition, reviews/testimonials offer

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Learn from the best - Yoga Instructor Social Media Tips - inspire

Learn From The Best: Social Media Tips for Yoga Instructors

It might sound like a dedicated social media channel as a platform to advertise your practice, doesn’t sound like the type of activity a spiritual practitioner would get involved in. But increasingly,

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Sports Instructors - How To Get The Branding Right

Sports Instructors: How To Get Your Branding Right

It is true that you never have a second chance to make a first impression. In this article we’ll therefore look at why branding matters and how everything that you do as the person behind an independent

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A Step By Step Guide to Managing Your Twitter Followers

How To Grow Your Twitter Followers For Free

This is a step by step guide on 'How To Grow Your Twitter Followers For Free'.Before you start outYou need to do a little research before starting. Identify 2 or 3 of each of the followingYour competitors

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Card Processing Fees

OffPeak’s Card Processing Fees

OffPeaks' FeesOffPeaks does not charge Instructors or their Clients a 'per transaction' fee.  However, we do pass on card processing fees to instructors (more below).  We do not (yet) offer instructors

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5 free tools you need to manage your Twitter followers with

The Only 5 Free Tools You Need To Manage Twitter

Twitter is a great platform help identify and communicate to new clients. Is it simple to use, and with the right tools we can do everything we need for free and in 15 minutes per day.Free tools​ for

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3 Ways To Find Great Social Media Content For Sport Instructors

3 ways to find great social media content

Sharing great content consistently is one of the best strategies for building and maintaining a strong online presence. Therefore, as a sport instructor or a coach, you need to keep your social media accounts

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Marketing books for sports instructors

Three Marketing Books Every Sports Instructor Should Read

Looking to grow your Sports Instructor business? Here’s a list of 3 books that would totally help you do that with advice, inspiration and tips.

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Offpeaks Business Academy Knowledge Base Sports Instructors

Building An Online Knowledge Base For Sports Instructors

OffPeaks was created to support and promote Independent Sports Instructors. We've built an online platform to help you manage your bookings and clients, take online payments and be seen by potential new

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Sports Instructor Business: Are you making those 3 mistakes?

Whether you’ve just started your sports instructor business, or whether you’ve been coaching or guiding sports clients for years, there are 3 mistakes that you might be making when it comes to growing

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How to manage Social Media for Sports Instructors

Social Media for Sports Instructors? Choose the right channels As a sports instructor, when you are choosing your social media channels, always think about: Where are your clients going to be sharing

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Sports Instructor on Twitter: Why you should use the platform

Twitter is a fantastically useful tool for engaging new people with what you are doing, provided you can work out how to make the most of the platform and play within its limitations. Read our tips to help

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